PECMH Foundation “all smiles” after Smile Cookie Campaign

bboyce • October 12, 2022

PECMH Foundation “all smiles” after Smile Cookie Campaign

PICTON, October 12, 2022 - It’s the treat that keeps on giving!

 

The 2022 Smile Cookie results are in and they’re sweeter than ever.

 

Tim Hortons’ annual Smile Cookie Campaign raised $13,007 for the Prince Edward County Memorial Hospital Foundation (PECMHF). Topping the 2021 result by $2,735, this is the best Smile Cookie result that has been raised locally to date!

 

“This year’s campaign was a record-breaking success and it wouldn’t have been possible without the loyal support of our customers and our dedicated staff who worked tirelessly to create those 13,007 smiles to Back the Build for our new County hospital,” said Paul Massey, owner of the Picton and Wellington Tim Hortons.

 

The campaign ran for one week from September 19 to 25. Both the Picton and Wellington restaurants designated the proceeds of their $1 chocolate chunk cookie sales to the PECMH Foundation for the ninth consecutive year. Tim Hortons has supported the hospital foundation’s equipment fund and now the new hospital for over 20 years.

 

This year’s Smile Cookie campaign pushes Tim Hortons’ cumulative giving to $66,264.

 

“The relationship we have with our local Tim Hortons family is very special,” said Shannon Coull, executive director of the PECMH Foundation. “Paul Massey, his family and the staff at Tim Hortons’ continue to invest in local healthcare, which is an investment in our community’s quality of life. This gift, made possible by all the customers who enjoyed cookies throughout the Smile Cookie campaign, will have an impact on the future of healthcare delivery in our community.”


“Thank you to Paul Massey and to all of the amazing donors for their positive support of our hospital. You all put a smile on our face with this year’s fantastic result,” said Libby Crombie, Back the Build campaign cabinet member. “Every donation, no matter the size, helps get us closer to reaching our $27M fundraising goal for the new hospital. With over $20.7M raised to-date, this gift from Tim Hortons will help ensure we have a new, leading-edge hospital armed with the best medical equipment possible.”

 

The Prince Edward County Memorial Hospital Foundation is raising $27M to help build a new hospital in Prince Edward County. The new 96k square foot hospital is projected to open in 2027. Donations received between now and 2027 will help to purchase the major medical equipment needed in the new hospital and incorporate environmental sustainability enhancements and smart technology into the design.

 

The Prince Edward County Memorial Hospital Foundation is a charitable organization dedicated to raising funds to advance health care for the patients of the hospital and the people of Prince Edward County.


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Pictured on the future site of Prince Edward County’s new hospital from left: Shannon Coull, executive director of the PECMH Foundation; Paul Massey, Tim Hortons store owner and Back the Build Campaign Cabinet member; Libby Crombie, Back the Build Campaign Cabinet member and Briar Boyce, senior development officer with the PECMH Foundation.

Photo: Sue Vincent.

 

Chestnut Park Picton
March 12, 2026
Chestnut Park Real Estate’s generous $5,000 donation supporting the Back the Build campaign
March 5, 2026
One of Prince Edward County Memorial Hospital’s dedicated Care Champions has been selected as the 2025/2026 recipient of “The County Guys Local Love Bursary.”
trudy phyo gift match
February 6, 2026
Phyo Kyi and Trudy Brown, recent $10,000 donation to the Foundation’s matching gift campaign was doubled to $20,000
Kilroy Family
January 29, 2026
Show your love for PECMH and double your impact today!
Picton Legion Poppy Fund
January 8, 2026
PECMH Foundation is grateful to receive a $10K donation from the Picton Legion Poppy Fund, supporting the campaign to replace an aging digital mammography machine.
Wellington Rotary
December 22, 2025
Wellington Rotary’s Roaring ’20s Fundraiser Strengthens PECM Hospital Foundation with Nearly $7,000 Gift
November 24, 2025
The Rotary Club of Picton has once again demonstrated its long-standing dedication to strengthening local healthcare by presenting a $5,000 donation to the Prince Edward County Memorial Hospital (PECMH) Foundation in support of the Back the Build campaign.  The contribution represents funds raised through several Rotary-led community initiatives, including their annual Rotary Golf Tournament , the Waterfalls Tour , Rotary Cash Calendars and the Lilac Ride . These events continue to play a significant role in ensuring the Foundation meets our $30M Back the Build campaign goal for the new PECMH. For more than 23 years, the Rotary Club of Picton has been a steadfast partner in improving healthcare in PEC—contributing close to $225,000 to date. This includes a generous $100,000 pledge toward Back the Build campaign that was fulfilled in 2023. These funds help to ensure the new hospital is equipped with the modern tools and technology needed to serve patients today and for generations to come. “The Rotary Club of Picton has a deep and enduring commitment to community service, and supporting our hospital is a natural extension of that mission,” said J.J. Johnston, Rotary Club of Picton President. “We are proud to continue contributing to a project that will have a lasting impact on everyone in Prince Edward County.” “We are grateful for Rotary’s leadership, generosity, and community spirit,” said Shannon Coull, Executive Director, PECMH Foundation. “Their ongoing support of this campaign helps ensure our new hospital will provide the high-quality care our community deserves. Rotary truly embodies what it means to give back to the County.” The PECMH Foundation extends its sincere thanks to the Rotary Club of Picton for their support of local healthcare and their thoughtful contribution toward building and equipping the new hospital.
November 21, 2025
PECMH Foundation is celebrating a major milestone in its Back the Build campaign following a generous $600,000 grant from the RBC Foundation Community Infrastructure Fund.
November 20, 2025
Past Chairs Unite at the New Hospital Site to Reflect on Legacy and Celebrate Progress
November 14, 2025
The Prince Edward County Memorial Hospital (PECMH) Foundation is proud to announce a generous $10,000 donation from the Rogers family and Keint-he Winery and Vineyards.
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