Auxiliary matching gift initiative fulfilled

bboyce • March 13, 2024

Hospital Auxiliary matching gift initiative fulfilled

PICTON, March 13, 2024 – The Prince Edward County Memorial Hospital Foundation (PECMHF), in partnership with the Prince Edward County Memorial Hospital Auxiliary (PECMHA), is pleased to announce that $317,000 has been raised through a matching gift incentive to Back the Build for Prince Edward County’s new hospital.

 

This past November, the hospital auxiliary committed to making a 1:1 match for all new donations to PECMHF’s Back the Build campaign up to $100,000. Every gift made between October 23, 2023, and January 31, 2024, was matched dollar for dollar by the PECMHA.

 

“We are incredibly thankful to our donors for their enthusiastic response to supporting this matching gift initiative,” said Shannon Coull, executive director of the PECMH Foundation. “We are deeply committed to building a new, leading-edge facility for our community, and the donations given over the holiday season had twice the impact, thanks to the auxiliary and our generous community of donors.”

 

This fundraising initiative set out to inspire community giving. Over 230 individual gifts received the 1:1 match. Before the end of 2023, Ryan and Allyson Williams of Williams Hotels stepped forward to top up the Auxiliary’s pledge by contributing an additional $15,000 to be matched.


“Every amount donated, big or small, helped us reach this incredible achievement,” said Susan Quaiff, president of the PECMH Auxiliary. “It’s been clear from the start that this community supports building our new hospital. The donors who were inspired to give through the match have demonstrated how much having a hospital close to home in Prince Edward County means to them.”


The foundation is thankful to the Auxiliary for helping to boost the campaign.

 

“We are so grateful for the auxiliary’s generous commitment to a 1:1 matching donation. This gift reminds us how community-minded we are in Prince Edward County, working together to guarantee that healthcare services are available to those who need them for many years,” said Nancy Parks, Back the Build campaign chairperson. “The generosity shown by the hospital auxiliary and the community members who contributed to the match has been extraordinary.”


PECMHF is raising $27M to help build a new hospital in Prince Edward County (PEC). The new 96k square foot hospital is scheduled to open in 2027, with shovels anticipated to go into the ground in the fall of 2024. The $27M will cover 10 percent of the bricks and mortar component of the hospital build and 100 percent of the medical equipment. The other 90 percent of the hard construction costs will be covered by the Ministry of Health and Long-Term Care (MOHLTC). PECMHF has raised $21M in pledges and cash towards this goal, leaving approximately $6M to raise.


“It is amazing what can be accomplished when we work together,” said Coull. “Donors should never underestimate the impact they have. Every gift, regardless of size, gets us closer to our goal of having a new hospital in Prince Edward County equipped with the latest and greatest technology. Every donor brings our community closer together.”


The new hospital will be designed to meet the local community's current and future capacity needs. The project includes the construction of a new hospital with improved equipment and facilities, including a 24/7 emergency department, diagnostic imaging, inpatient beds, and dialysis services. Our new hospital will incorporate patient-centred design and technology, state-of-the-art infection control and ventilation, wider halls for modern medical equipment and larger, more flexible rooms. 

 

The Prince Edward County Memorial Hospital Foundation is a charitable organization dedicated to raising funds to advance health care for the people of Prince Edward County and patients of the hospital. 

 

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Photo: Pictured on the future site of the new hospital are members of the PECMH Auxiliary with PECMH Foundation representatives. Holding the thank you sign on the left is Lina Rinaldi, Quinte Health’s vice president and chief nursing executive, holding the cheque are Peggy Payne, vice chairperson of the foundation; Cathy Starkey, past president of the Auxiliary and Barbara McConnell, chairperson of the foundation; Shannon Coull, executive director (holding the thank you sign) and Briar Boyce, senior development officer are pictured to the far right.

Photo credit: Sue Vincent


Chestnut Park Picton
March 12, 2026
Chestnut Park Real Estate’s generous $5,000 donation supporting the Back the Build campaign
March 5, 2026
One of Prince Edward County Memorial Hospital’s dedicated Care Champions has been selected as the 2025/2026 recipient of “The County Guys Local Love Bursary.”
trudy phyo gift match
February 6, 2026
Phyo Kyi and Trudy Brown, recent $10,000 donation to the Foundation’s matching gift campaign was doubled to $20,000
Kilroy Family
January 29, 2026
Show your love for PECMH and double your impact today!
Picton Legion Poppy Fund
January 8, 2026
PECMH Foundation is grateful to receive a $10K donation from the Picton Legion Poppy Fund, supporting the campaign to replace an aging digital mammography machine.
Wellington Rotary
December 22, 2025
Wellington Rotary’s Roaring ’20s Fundraiser Strengthens PECM Hospital Foundation with Nearly $7,000 Gift
November 24, 2025
The Rotary Club of Picton has once again demonstrated its long-standing dedication to strengthening local healthcare by presenting a $5,000 donation to the Prince Edward County Memorial Hospital (PECMH) Foundation in support of the Back the Build campaign.  The contribution represents funds raised through several Rotary-led community initiatives, including their annual Rotary Golf Tournament , the Waterfalls Tour , Rotary Cash Calendars and the Lilac Ride . These events continue to play a significant role in ensuring the Foundation meets our $30M Back the Build campaign goal for the new PECMH. For more than 23 years, the Rotary Club of Picton has been a steadfast partner in improving healthcare in PEC—contributing close to $225,000 to date. This includes a generous $100,000 pledge toward Back the Build campaign that was fulfilled in 2023. These funds help to ensure the new hospital is equipped with the modern tools and technology needed to serve patients today and for generations to come. “The Rotary Club of Picton has a deep and enduring commitment to community service, and supporting our hospital is a natural extension of that mission,” said J.J. Johnston, Rotary Club of Picton President. “We are proud to continue contributing to a project that will have a lasting impact on everyone in Prince Edward County.” “We are grateful for Rotary’s leadership, generosity, and community spirit,” said Shannon Coull, Executive Director, PECMH Foundation. “Their ongoing support of this campaign helps ensure our new hospital will provide the high-quality care our community deserves. Rotary truly embodies what it means to give back to the County.” The PECMH Foundation extends its sincere thanks to the Rotary Club of Picton for their support of local healthcare and their thoughtful contribution toward building and equipping the new hospital.
November 21, 2025
PECMH Foundation is celebrating a major milestone in its Back the Build campaign following a generous $600,000 grant from the RBC Foundation Community Infrastructure Fund.
November 20, 2025
Past Chairs Unite at the New Hospital Site to Reflect on Legacy and Celebrate Progress
November 14, 2025
The Prince Edward County Memorial Hospital (PECMH) Foundation is proud to announce a generous $10,000 donation from the Rogers family and Keint-he Winery and Vineyards.
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